Bach Media is a small performance marketing agency. We run Google Ads for our clients, mostly lead generation and ecommerce brands in Canada, the US and Europe.
To do that well, we built an internal tool that connects to the Google Ads API. Only our team uses it, and only on client accounts that are linked to our manager account with the client’s permission.
What it does
- Pulls campaign, ad group, keyword and search term reports so we can see what’s working.
- Uses AI to help us analyze that data faster and spot problems, like a keyword with a high cost per lead.
- Gets new keyword ideas from Keyword Planner.
- Helps with market research for new campaigns and new ad angles.
- Helps with our weekly campaign budget adjustments.
What it doesn’t do
- It doesn’t create Google Ads accounts.
- It doesn’t touch accounts we don’t manage.
- Our team decides every change. Each change is tested first, then checked in the account after it goes live.
Your data
We only read the data we need to run and report on your ads. We don’t sell it, share it, or use it to train AI models. You can remove our access any time from your Google Ads account. More in our privacy policy.
Questions: adel@bachmedia.co